Understanding customers

Everyday Life, a fully licensed insurance brokerage, set out to digitize and simplify online personalized insurance so consumers can find the right policy to fit their needs and budget.

This lending consumer preferences research presents insights into borrower trends and strategic actions for credit union lenders to consider. Read the white paper.

This year’s report is designed to help you understand consumers' multicultural and multigenerational identities and serve them with intentionality.

The digital evolution continues to advance at a dizzying pace. Consumer behavior is telling companies that they want fast, easy and simple solutions.

Credit unions should stop thinking of themselves as being in the “money” business, instead, think of yourself as being in the “experience” business.

It’s crucial to understand the reasons behind consumer behavior, and where it might be headed next. Doing so will help you forge deeper connections with members.